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Create Demand On Facebook & Instagram.
Scroll-stopping Meta Ads that put your business in front of the right people and turn attention into booked revenue.
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Avg. reach
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Lower cost / lead
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Return on ad spend
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Audiences tested
One Campaign, Every Surface That Matters.
We place your ads where your audience already spends its time — and manage each surface to work as one system.
Stop the scroll, drive the click
Native image and video ads that sit directly in the feed alongside organic content — built to stop the thumb and drive clicks to your offer. The highest-volume placement for turning attention into leads and sales.
Best suited for
Meta's AI analyzes engagement, behaviour and conversion signals to show your feed ads to the people most likely to act — while we control the creative, targeting strategy and budget.
Built to perform
A System For Demand, Not Just Impressions.
Precise audiences
Interest, behaviour, lookalike and custom audiences built from your best customers — so budget reaches people likely to convert.
Creative that converts
Ad concepts, hooks and formats designed and tested continuously, because on Meta the creative is the targeting.
Full-funnel retargeting
Warm audiences from site visitors, video viewers and engagers are re-engaged with the right message at the right moment.
Conversion tracking & reporting
We set up conversion tracking for leads, purchases and booked jobs — then report on what's actually working, not vanity metrics.
“They implemented Google and Meta ad campaigns that brought in immediate results. What we appreciate most is their focus on ROI.”
Joao Roofing
Roofing Company
“ConvertIQ helped us launch Meta Ads and we started getting messages and leads within the first couple weeks.”
Mr. Gutter Services
Exterior Services
“They explained the targeting properly, and the leads coming in were way more relevant. Definitely recommend for local lead generation.”
Muskoka Roofing
Roofing Company
We Hit Your Lead Target — Or We Work Free Until We Do.
We put our money where our mouth is. When you sign up, we agree on a realistic lead goal — and we're accountable to hitting it.
We set a target together
Before we start, we agree on a reasonable number of leads to generate within the first 30 days — based on your market, budget and goals.
We have 45 days to deliver
You get a full 45-day window. We manage, monitor and optimize your campaigns aggressively toward the agreed 30-day lead target.
We hit it — or we work free
If we don't reach the agreed target, we keep working at no additional cost until we do. You're never left paying for results you didn't get.
Lead targets are agreed individually with each client before campaigns begin, based on budget, industry and market conditions. The guarantee covers our management fee; ad spend paid to the platforms is separate. Full terms are confirmed in writing at signup.
Frequently asked questions
Everything You Want To Know.
How is Meta Ads different from Google Ads?
Google Ads captures people already searching for what you offer. Meta Ads creates demand — putting your business in front of the right people on Facebook and Instagram before they go looking, using audience targeting and scroll-stopping creative.
Do you create the ad creative?
Yes. We develop the concepts, hooks, copy and formats, and continuously test them. On Meta the creative is the single biggest lever, so we treat it as an ongoing process rather than a one-time setup.
What budget do I need to start?
It depends on your market and goals, which is exactly what the strategy call is for. We build a plan around a budget that gives the algorithm enough data to optimize while staying comfortable for your business.
How soon will I see results?
Early signal often appears within the first couple of weeks as the campaign exits its learning phase. Meaningful, stable results come from testing creative and audiences over time — which is where ongoing management matters.
Should I advertise on Facebook or Instagram?
Usually both. We run placements across Facebook, Instagram, Reels, Stories and Marketplace, then let the data show where your audience responds best — and shift budget toward the surfaces that convert for your business.
Can you retarget people who visited my website?
Yes. Retargeting is one of the most profitable parts of Meta Ads. We set up tracking so we can re-engage people who visited your site, viewed your offer, or interacted with your ads but didn't convert the first time.
Do I need a big following or existing page to run ads?
No. Meta Ads run independently of your follower count — a brand-new page can generate leads on day one. That said, we'll make sure your page looks credible, since people often check it before reaching out.
How do you track and report on performance?
We set up proper conversion tracking so we're measuring real outcomes — leads, calls and form submissions — not just clicks or impressions. You get clear reporting on what's working, what we're testing, and where your budget is going.
Am I locked into a long-term contract?
No. We keep your business by delivering results, not by locking you in. Our focus is on generating qualified leads and being accountable to the targets we set together.
Let’s Map Out YourGrowth Plan.
Pick a time that works for you. You’ll answer a few quick questions so the call is focused on your business, your goals and the fastest path to more booked revenue.
- A focused 1-on-1 strategy call built around your goals.
- No pressure, no long-term contracts — just a clear plan.
Fill out the quick form below on the right and you’ll unlock the calendar to book your call.
We hit your agreed lead target — or we work free until we do.
On our ad services, we set a realistic 30-day lead goal together. If we miss it, you don’t pay us more to reach it.